{"id":42534,"date":"2025-05-19T09:50:18","date_gmt":"2025-05-19T04:20:18","guid":{"rendered":"https:\/\/flattrade.in\/kosh\/?p=42534"},"modified":"2025-05-25T00:10:56","modified_gmt":"2025-05-24T18:40:56","slug":"mutual-funds-in-demat","status":"publish","type":"post","link":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/","title":{"rendered":"Why invest in Mutual funds via Demat account?"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

In modern digital-first investing, optimized portfolio management is more important than ever. If you already invest in stocks or ETFs, you probably have a Demat account. But most investors don’t realize that you can also invest in direct mutual fund schemes using the same account \u2014 and it can be one of the most savvy financial moves you ever make.<\/p>

At Flattrade, we already provide complete zero brokerage on all your trades. With this, we have additionally launched this new Mutual fund investment avenue for you to have all your portfolio investments at one place, execute daily trades with absolute zero fee and enjoy your wealth amelioration journey together.<\/p>

Why invest in Mutual funds through your Demat account?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t

1. Integrated Portfolio Management:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

With a Demat account, stocks, ETFs, bonds, and now mutual funds can be held all together. This presents you with an overall picture of your investments and makes it easier to track, rebalance, and plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

2. No More Commissions:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Direct plans of mutual funds have lower cost ratios than usual plans since they avoid distributor commissions. This adds up to substantially higher returns in the long term, particularly with long-term investments.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t

3. Completely Paperless and Instant:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

We at Flattrade, an industry pioneer in providing zero brokerage are now introducing our Mutual funds investment launch which allows you to buy, track, and sell funds effortlessly, with no paperwork, and complete transparency.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t

4. Safety and Regulation:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

SEBI governs Demat accounts, which are serviced by secure depositories such as NSDL and CDSL. Your units are kept online, lessening the possibilities of fraud, document loss, or manual error.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

5. Real-Time Tracking & Control:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Investing via your Demat account allows you to track NAV, returns, and fund performance in real time, side by side with your other market investments providing real time data on market movements<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

6. Easy Tax Reporting:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Consolidated capital gains statements and electronic records simplify tax filing. Pre-filled reports are even available on some platforms, which can be imported into tax filing software.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Conclusion:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Direct investment in mutual funds via your Flattrade Demat account is not only about convenience \u2014 it’s about control, savings, and wiser financial management. If you haven’t already switched, today’s a good day to begin.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tStart your Zero brokerage journey here!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Download NOVO App!<\/strong><\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Invest in Zero-commission Direct Mutual funds,\u00a0IPO,<\/span>\u00a0<\/span>Sovereign Gold bonds, Government bills, and Corporate bonds.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"In modern digital-first investing, optimized portfolio management is more important than ever. If you already invest in stocks…","protected":false},"author":8,"featured_media":42550,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"csco_post_video_bg_volume":false,"footnotes":""},"categories":[1047],"tags":[29,665],"class_list":{"0":"post-42534","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mutual-fund","8":"tag-mutual-funds","9":"tag-zero-brokerage","10":"cs-entry","11":"cs-video-wrap"},"yoast_head":"\nWhy invest in Mutual funds via Demat account? - Flattrade Kosh<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why invest in Mutual funds via Demat account? - Flattrade Kosh\" \/>\n<meta property=\"og:description\" content=\"In modern digital-first investing, optimized portfolio management is more important than ever. If you already invest in stocks…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\" \/>\n<meta property=\"og:site_name\" content=\"Flattrade Kosh\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-19T04:20:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-24T18:40:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"preethi.r@flattrade.in\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"preethi.r@flattrade.in\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\"},\"author\":{\"name\":\"preethi.r@flattrade.in\",\"@id\":\"https:\/\/flattrade.in\/kosh\/#\/schema\/person\/dc97e5898cdc3abc6fd537509ed4dedd\"},\"headline\":\"Why invest in Mutual funds via Demat account?\",\"datePublished\":\"2025-05-19T04:20:18+00:00\",\"dateModified\":\"2025-05-24T18:40:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\"},\"wordCount\":397,\"image\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg\",\"keywords\":[\"Mutual Funds\",\"Zero Brokerage\"],\"articleSection\":[\"Mutual Fund\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\",\"url\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\",\"name\":\"Why invest in Mutual funds via Demat account? - Flattrade Kosh\",\"isPartOf\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg\",\"datePublished\":\"2025-05-19T04:20:18+00:00\",\"dateModified\":\"2025-05-24T18:40:56+00:00\",\"author\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/#\/schema\/person\/dc97e5898cdc3abc6fd537509ed4dedd\"},\"breadcrumb\":{\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage\",\"url\":\"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg\",\"contentUrl\":\"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"Close-up of a coin jar with a tree growing from a coin on a natural background\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/flattrade.in\/kosh\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Why invest in Mutual funds via Demat account?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/flattrade.in\/kosh\/#website\",\"url\":\"https:\/\/flattrade.in\/kosh\/\",\"name\":\"Flattrade Kosh\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/flattrade.in\/kosh\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/flattrade.in\/kosh\/#\/schema\/person\/dc97e5898cdc3abc6fd537509ed4dedd\",\"name\":\"preethi.r@flattrade.in\",\"url\":\"https:\/\/flattrade.in\/kosh\/author\/preethi-rflattrade-in\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why invest in Mutual funds via Demat account? - Flattrade Kosh","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/","og_locale":"en_US","og_type":"article","og_title":"Why invest in Mutual funds via Demat account? - Flattrade Kosh","og_description":"In modern digital-first investing, optimized portfolio management is more important than ever. If you already invest in stocks…","og_url":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/","og_site_name":"Flattrade Kosh","article_published_time":"2025-05-19T04:20:18+00:00","article_modified_time":"2025-05-24T18:40:56+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg","type":"image\/jpeg"}],"author":"preethi.r@flattrade.in","twitter_card":"summary_large_image","twitter_misc":{"Written by":"preethi.r@flattrade.in","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#article","isPartOf":{"@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/"},"author":{"name":"preethi.r@flattrade.in","@id":"https:\/\/flattrade.in\/kosh\/#\/schema\/person\/dc97e5898cdc3abc6fd537509ed4dedd"},"headline":"Why invest in Mutual funds via Demat account?","datePublished":"2025-05-19T04:20:18+00:00","dateModified":"2025-05-24T18:40:56+00:00","mainEntityOfPage":{"@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/"},"wordCount":397,"image":{"@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage"},"thumbnailUrl":"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg","keywords":["Mutual Funds","Zero Brokerage"],"articleSection":["Mutual Fund"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/","url":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/","name":"Why invest in Mutual funds via Demat account? - Flattrade Kosh","isPartOf":{"@id":"https:\/\/flattrade.in\/kosh\/#website"},"primaryImageOfPage":{"@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage"},"image":{"@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage"},"thumbnailUrl":"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg","datePublished":"2025-05-19T04:20:18+00:00","dateModified":"2025-05-24T18:40:56+00:00","author":{"@id":"https:\/\/flattrade.in\/kosh\/#\/schema\/person\/dc97e5898cdc3abc6fd537509ed4dedd"},"breadcrumb":{"@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#primaryimage","url":"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg","contentUrl":"https:\/\/flattrade.in\/kosh\/wp-content\/uploads\/2025\/05\/close-up-coin-jar-with-tree-scaled.jpg","width":2560,"height":1707,"caption":"Close-up of a coin jar with a tree growing from a coin on a natural background"},{"@type":"BreadcrumbList","@id":"https:\/\/flattrade.in\/kosh\/mutual-funds-in-demat\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/flattrade.in\/kosh\/"},{"@type":"ListItem","position":2,"name":"Why invest in Mutual funds via Demat account?"}]},{"@type":"WebSite","@id":"https:\/\/flattrade.in\/kosh\/#website","url":"https:\/\/flattrade.in\/kosh\/","name":"Flattrade Kosh","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/flattrade.in\/kosh\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/flattrade.in\/kosh\/#\/schema\/person\/dc97e5898cdc3abc6fd537509ed4dedd","name":"preethi.r@flattrade.in","url":"https:\/\/flattrade.in\/kosh\/author\/preethi-rflattrade-in\/"}]}},"_links":{"self":[{"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/posts\/42534","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/comments?post=42534"}],"version-history":[{"count":0,"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/posts\/42534\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/media\/42550"}],"wp:attachment":[{"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/media?parent=42534"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/categories?post=42534"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flattrade.in\/kosh\/wp-json\/wp\/v2\/tags?post=42534"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}